Apple’s Ping is a non-starter. Google’s social product will be as well if it is simply another place to build yet another social network. Facebook has sucked all the air out of the room. The cost of switching (friction?) and adding yet another social network is too high (no one tell MySpace or Yahoo with regards to Delicious). Their strategy should be to complement the relationship of the user and Facebook and not attempting to duplicate or replace Facebook. Zuckerberg has the plurality of market share; for now, the race is over.
I’d be willing to bet that the payoff from the superior ownership experience guaranteed by Macs and other ‘iProducts’ introduces a subtle bias in tech journalists and analysts. When you have little in the way of real product (aside from hardware purchase), the experience of your service should be your goal. Note that Apple TV and it’s marketplace weakness doesn’t get anywhere the attention of Google TV, and the various hiccups that Google will have with +1 (its forthcoming social network product) will be covered far more obsessively than Apple various stumbles.
You know who else had a reputation for quality? Toyota. I think it goes beyond Jobs quest for perfection. Continue reading →