[12:15] rzklkng: Solution in search of a problem.
[12:16] rzklkng: When it first came out, it was supposed to be a status update for people, as in ‘what are you doing’.
[12:16] rzklkng: Then people started having conversations with each other, changing its use.
[12:16] rzklkng: That’s why they
[12:16] rzklkng: they’ve had such service problems. It is being used outside of it’s design.
[12:17] rzklkng: It’s also why Facebook pushed the front page redesign to showcase status updates.
[12:17] rzklkng: Twitter is a one-to-many app, for celebrities, pundits, and products to push messages. Facebook is many-to-many, although they will use “Pages” the same as Twitter for brands.
[12:18] rzklkng: Brands can then “buy” business accounts for messaging and advertising.
[12:18] rzklkng: That’s what they were afraid of with Twitter. Twitter was getting pumped up in the press a couple months ago, but it’s still worthless.
[12:18] rzklkng: They have 2m users.
[12:18] rzklkng: FB has 150m.
[12:20] rzklkng: Let’s assume only 75m of those are active users. 10% of the online population updates their statuses somewhere. Like how people use twitter.
[12:20] rzklkng: That’s already 7.5m. More than 3x Twitters entire population.
[12:20] rzklkng: For advertising, FB should smoke Twitter, except that Twitter is now more buzzworthy.
[12:21] rzklkng: Twitter just doesn’t have the reach.
Posts Tagged: online presence
30
Mar 09
On Twitter vs. Facebook
12
Feb 07
Inquirer shutters it’s Blog Brand (Blinq).
Karl reports the following at PhillyFuture:
Dan Rubin, the Inquirer's first blogger to engage the local blogosphere, announced the Inky was promoting him into a columnist position, and shutting down Blinq.
Congrats to Dan Rubin for the move, but as I said in his comments thread, Blinq should live – either with a new blogger keeping it on, or with Dan using it as a tool for his new column. The shuttering of the URL, of the community that rose around Dan's engagement at Blinq, is self-inflicted wound.
To which I say Inky management is STUPID STUPID STUPID!
