Posts Tagged: academic

Daily Links — No Comments
25
Nov 09

Daily Links for November 23rd through November 25th

All excerpts are quoted from the respective link(s).


  • Social Media Analytics: Twitter: Quantitative & Qualitative Metrics | Occam’s Razor by Avinash Kaushik – Analysis of these new social media channels has been hobbled by old world thinking, when it comes to marketing, from the world of Television and Magazines or, when it comes to measurement, from the world of traditional web analytics.

    These new channels, twitter and facebook and youtube and tumblr and, yes, even blogs, are very distinct customer / participant experiences. Stale marketing or measurement thinking applied to them results in terribly sub optimal results for all involved.

    So in this post my hope is to share with you what is unique about measuring one such channel, Twitter. The blog post is also sprinkled with my own words of folksy wisdom as to how you should use the channel for maximum impact.

    •  Read more...

Daily Links — No Comments
14
Oct 09

Daily Links for October 12th through October 14th

All excerpts are quoted from the respective link(s).
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  • Career Voyages – Top 50 In-Demand Occupations – Initially, all of the occupations are displayed in descending order using the Top 50 rating (most desirable to least desirable). You may resort the occupations by clicking on a "Sort by" link in the table header.
Daily Links — No Comments
15
Sep 09

Daily Links for September 14th

All excerpts are quoted from the respective link(s).  Read more...

  • 90-9-1 – These three groups make up an ecosystem, of sorts. Pulling on one group affects the distribution of the other. Of course, it’s typically not possible to change the distribution in significant ways, as the more people added into one group directly drives the growth of the other two groups, maintaining something close to a 90-9-1 split.
Daily Links — 1 Comment
8
Jun 09

Daily Links for June 8th

  • The Return of the Salesman — HBS Working Knowledge – We asked BHR coeditor Walter A. Friedman, whose book Birth of a Salesman: The Transformation of Selling in America has contributed to the literature, to help us understand why salesmen are again the subject of academic interest.
  • The Subscription Options Plugin – A wordpress plugin that provides choice for subscription options – RSS, email, and Twitter.

Daily Links — No Comments
4
May 09

Daily Links for May 4th

  • New Statesman – Caught in the net – The politics of the counterculture had long been eclipsed, but its central idea of bringing about direct communication between peers outside of the reach of authority survived intact. In the course of just a few years at the beginning of this century, as broadband connections became widespread and opened up a permanent window on the web, many of us took to zoning out at work or disappearing into the spare room at home to spend hours watching or communicating with one another online. No longer content with passively absorbing information on the internet, we began to set up our own castles on its turf.
Daily Links — No Comments
8
Apr 09

Daily Links for April 8th

  • How Obama Is Using the Science of Change – TIME – The existence of this behavioral dream team — which also included best-selling authors Dan Ariely of MIT (Predictably Irrational) and Richard Thaler and Cass Sunstein of the University of Chicago (Nudge) as well as Nobel laureate Daniel Kahneman of Princeton — has never been publicly disclosed, even though its members gave Obama white papers on messaging, fundraising and rumor control as well as voter mobilization. All their proposals — among them the famous online fundraising lotteries that gave small donors a chance to win face time with Obama — came with footnotes to peer-reviewed academic research. "It was amazing to have these bullet points telling us what to do and the science behind it," Moffo tells TIME. "These guys really know what makes people tick."

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