Akkam’s Razor

About Church Marketing Sucks

Frustrate.
Something’s wrong with your church. Something’s wrong with the Church. Church marketing efforts and communication in general suck. We’ve got the greatest story ever told, but no one’s listening. The church has a problem communicating, and it’s time to change.

Educate.
We love the church, but it needs some help. Typos, cheesy logos, and bad clip art aren’t helping the cause. But snazzy marketing won’t save this ship, either. It’s not about being perfect, but there’s a better way to communicate. It’s authentic, it’s loving, and it knows how to spell.

Motivate.
This isn’t simply about putting butts in pews or selling glossy postcards. It’s about helping the church be the Church, and seeing lives changed as a result. If helping the church communicate better allows one person to finally glimpse the Gospel, then our work has been worthwhile. It may be fuzzy math, but God can worry about that.

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